Built with TVF
Career-ready learning, backed by genuine industry exposure.
Shaped by the studio that redefined internet-first storytelling for modern India.
















TVF helped establish internet-first storytelling as a defining force in Indian screen culture, crafting stories that felt rooted, relatable, and beloved across generations.
Since 2012, TVF has grown into one of India's defining content brands, with an Originals slate of 56 titles, recognition across the Filmfare Awards, the International Emmys, and the Asian Academy Creative Awards, and a core channel network of over 31 million subscribers.
TVF brings the standards behind Panchayat, Kota Factory, Aspirants, Gullak, Pitchers, Tripling, and Permanent Roommates: storytelling that turned internet-first content into phenomenal, lasting success.
A management-focused pathway for those building careers in brand strategy, content, and marketing.
A creative pathway for those pursuing serious careers in storytelling, filmmaking, and content creation.






























































Brand Manager (up to ₹36 lakh)
Content Marketer (up to ₹24 lakh)
Social Media Manager (up to ₹24 lakh)
Community Manager (up to ₹8 lakh)
Growth Manager (up to ₹12 lakh)
Marketing Manager / AVP (up to ₹48 lakh)
Creative Producer (up to ₹20 LPA)
Writer (up to ₹25 LPA)
Showrunner (up to ₹60 LPA)
Director (up to ₹1 Cr)
Content Creator (up to ₹40 LPA)
Executive Producer (up to ₹40 LPA)
Producer (up to ₹70 LPA)
At INSTY, learning moves beyond theory. You'll work on live briefs, solve real problems, and contribute to work that meets genuine industry standards.
Work on live brand briefs, creating campaigns and videos for real product launches.
Join live shoots for shows like Panchayat, Aspirants, and Sapne Vs Everyone, contributing to writing or working on the crew.
Create original sketch series, micro-dramas, or web series for platforms like TVF, Netflix, or Sony, with feedback and mentorship from industry leaders.
Intensive classroom learning in MUMBAI, with a structured curriculum, live projects, and a cohort environment built to sharpen serious thinking and real execution every week.
Real work, real stakes, real accountability. You're placed with partner organizations- not as a formality, but as a core part of the program and the path through which you graduate.
Tight enough that everyone knows everyone, competitive enough that you're surrounded by people who've earned their place.
The industry capital. Where media, marketing, and content converge. Your location is part of your education, not an administrative detail.
An online assessment of critical thinking, communication sensibility, and cultural awareness- not a test of memory, but of instinct.
A personal conversation with the admissions team. We want to understand your goals, your perspective, and whether INSTY is the right environment for you.
Offers are made following the interview round. The cohort is shaped to include people who challenge and elevate one another. We're building a serious cohort, not filling seats.
Both programs are 18 months — 12 months of intensive offline classroom learning in MUMBAI, followed by a 6-month paid/unpaid industry internship.
The Brand Management / Content Marketing is a management pathway focused on social media, digital marketing, and brand management. Content Creation, Storytelling / Filmmaking is a creative pathway focused on writing, directing, editing, producing, acting, content creation, and roles both in front of and behind the camera. Both programs share the same rigor and structure, though their orientation and curriculum differ.
Yes. The 12-month classroom component is fully offline and based in MUMBAI. INSTY is an in-person experience by design- the campus is an intentional part of the program, situated right at the center of everything happening in the media and digital industry.
The process has two rounds followed by final selection: Round 1 is an aptitude test, and Round 2 is a personal interview. Final cohort selection follows Round 2. Once you've paid the ₹1,000 application fee, our team will reach out by call and email to schedule your rounds.
₹18,00,000 per program. This covers the full 12-month classroom component and the on-the-job training/internship phase, which may be paid or unpaid depending on the placement. The ₹1,000 application fee is separate and payable at the time of applying for Round 1. Scholarships of up to 80% are available based on a merit-cum-means model.
None. If you have a genuine interest in content, marketing, or storytelling, and the drive to pursue it professionally, you should apply.
The upcoming cohort begins the last week of August 2026. Seats are strictly limited. Joining the waitlist is the best way to secure a place in the next round of interviews.
Apply now for the upcoming MUMBAI cohort starting last week of August. Limited seats. Two programs. One standard.
Every company today relies on marketing and content in a world where attention is a valuable currency.
This program prepares you to get hired by startups, legacy companies, and MNCs that seek industry-ready talent capable of delivering from day one.
You learn by doing, working on real, live projects and assignments directly within businesses and startups that can also become your future recruiters.
Job profiles you will be prepared for:
Brand Manager (₹12–36 lakh)
Content Marketer (₹6–24 lakh)
Social Media Manager (₹6–24 lakh)
Marketing Manager / AVP (₹6–48 lakh)
Qualification: No degrees. No prerequisites. Just the INSTY Test.
Build a strong base in marketing fundamentals, understand the content industry, and begin creating on live briefs.
Move from foundational learning into advanced brand strategy, marketing leadership, and release-led project work.
Choose a major, go deeper into your craft, and begin training inside your chosen specialisation.
Build major projects, learn how to package and pitch them, and prepare for internships and professional opportunities.
Transition from classroom learning into real work environments — with continued support from the institute throughout.
Apply Now for Brand Management / Content Marketing. MUMBAI. Starts August.
One of the biggest challenges in the content and film industry is that students, even after completing courses, often have to start from scratch to find opportunities or begin creating.
INSTY, in partnership with TVF, solves this by giving aspiring creators, filmmakers, and storytellers across all audio-visual formats access to industry-ready, hands-on projects.
By the time you complete the course, you will have already written a show released on YouTube, directed a brand video, acted in a web series, or worked as an assistant on a feature film.
Job profiles you will be prepared for:
Creative Producer (₹10–20 LPA)
Writer (₹8–25 LPA)
Showrunner (₹40–60 LPA)
Director (₹50 LPA – ₹1 Cr)
Content Creator (₹7–40 LPA)
Executive Producer (₹25–40 LPA)
Producer (₹30–70 LPA)
Qualification: No degrees. No prerequisites. Just the INSTY Test.
Build a strong base in storytelling, understand the content industry, and begin creating on live briefs.
Move from foundational learning into advanced writing, direction, production, and release-led project work.
Choose a major, go deeper into your craft, and begin training inside your chosen specialisation.
Build major projects, learn how to package and pitch them, and prepare for internships and professional opportunities.
Transition from classroom learning into real work environments — with continued support from the INSTY club throughout.
Apply Now for the Content Creation, Storytelling / Filmmaking. MUMBAI. Starts August.
We're building the inaugural cohort for our August start. Limited seats. Two programs. If you're serious about a career in content, marketing, or storytelling, this is where it begins.
Thank you for your interest in INSTY.CLUB.
The waitlist for the upcoming MUMBAI cohort is now closed — we've been overwhelmed by the response and are currently reviewing applications.
Stay tuned for the next admissions window.